Thursday, May 15, 2008

Because butts aren't kosher.


I recently saw a TV spot for Hebrew National brand hot dogs, where they were bragging about only putting in the 'front' half of a beef into their hot dogs. At the end of the spot, they show a drawing of a side of beef and they X out the back half while saying, 'No ifs, ands or butts.'

Oy, now, I may be just a goyeh, but, hang onto your yarmulke, yo! The butts ain't all bad - in fact, the back end of a beef is where the delicious, juicy, marbley, sizzling STEAKS come from! They're classified off limits in HN products because it is difficult and time consuming to process the back half of a beef according to kosher practices. IT CAN BE DONE, but HN doesn't have the patience to screw with it. (Wait, though, wouldn't that be an even BETTER way to market their hot dogs? If they actually DID go through the process, exercising Godly patience and disregard for astronomical amounts of shekels? Hmmm...)

I am CERTAINLY not jabbing at HN's product, cause me and their hot dogs are good friends. I saw that spot, though, and thought, 'What? That ain't right. Whatchu talkin' 'bout, Willis...stein?' I just think it's a tiny bit misleading ... and I wish they'd simply stick to their primary tagline: We answer to a higher authority. Nice work there.

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